Customers

A restaurant CRM your menu fills in. Your regulars, by name.

tamr is a restaurant CRM that builds a profile for every customer from what they do on your menu: what they asked the AI waiter, the dishes they saved, their bookings and their orders. Nobody on your team types a thing, and you see who keeps coming back and who has gone quiet.

Gone quiet lists, by name, the regulars nobody has seen for 60 days or more. One tap turns that list into a WhatsApp campaign with the message already written.

  • Regulars, Gone quiet, VIPs, Birthdays

    Four lists, kept up to date on their own.

  • Worth a message today

    Birthdays in the next two weeks and regulars gone quiet.

  • Your team's notes on top

    Tags, the VIP star and a pinned note for the door.

See how campaigns work

tamr recognises a phone that comes back, so visits and questions add up on their own. Customers who want to keep their saved dishes and chats sign in with a code on WhatsApp, and you get their first name and number.

  • Never in the way of the food

    One quiet invitation per visit, never on arrival.

  • A six digit code, no password

  • One sign-in for every tamr restaurant

    Signed in once, they never make a new account at yours.

On the House

On the House is a restaurant loyalty program without points or stamps. tamr spots the visit worth a gesture and suggests one, and nothing reaches the customer until your team presses Give it.

  1. 01tamr spots the momentRania's 10th visit. She saved the knafeh 3 times and never ordered it.
  2. 02Your team says yesOne tap on Give it, or Skip and tell tamr why.
  3. 03It lands on her phoneThen someone brings it to the table.

You set the rules once. tamr stays inside them.

Pick what you give, when it counts and how much a week. Most visits get nothing, so a gesture still means something.

On the House is part of Pro
  1. What you give

    Dessert on the house$6
    A warm welcomeFree
    A table, no waitFree
  2. When it counts

    A milestone visit
    Birthday week
    Back after 45 days
    After a visit that went wrong
    Their usual, again
  3. How much a week

    Gestures a week, at most

    −10+

    Weekly budgetUp to $120

    Same customerOnce in 30 days

  4. Return visits compared

    With a gesture26 of 30

    Left alone19 of 30

    tamr leaves 1 eligible customer in 10 alone, so you can see if gestures bring people back.

How profiles fill in, what customers see, and how On the House works.

Read the Help Center

What is a restaurant CRM, and how is tamr's different?

A restaurant CRM keeps a record of each customer: who they are, how often they come and what they like. Most need your staff to type it in. tamr fills it from what customers already do on your menu: the questions they ask the AI waiter, the dishes they save, their bookings and the orders they send from the table. Your team adds notes, tags and the VIP star on top.

Do my customers have to install an app or sign in?

No. Customers install nothing: they open your menu from the code on the table or your link in bio. tamr remembers a returning phone on its own, so visits add up without anyone signing in. Customers who want to keep their saved dishes and chats sign in with a six digit code sent on WhatsApp, and you then see their first name and number.

How do I find regulars who have stopped coming?

Open Gone quiet in tamr's Customers screen. It lists, by name, the regulars nobody has seen for 60 days or more, with how long it has been. Above the lists, Worth a message today counts regulars gone quiet and birthdays in the next two weeks, and each count opens a WhatsApp campaign with the list chosen and a message written.

Does tamr work in Arabic?

Yes. tamr's AI waiter replies in whatever language the customer writes in, Arabic and Arabizi included, and those conversations go on the customer's profile like any other visit. Customers write the way they talk, in Beirut, Dubai or Riyadh, and you read their questions word for word on your dashboard.

Can I see where else my customers eat?

No. One tamr sign-in works at every tamr restaurant, but each restaurant sees only what happened at its own venues. You never learn where else a customer eats. Customers keep their own dishes and chats in My tamr, and they can sign out or delete their account whenever they want.

Is On the House a points or stamp card programme?

No. On the House is tamr's loyalty program without points, stamps or members. tamr spots moments worth a gesture, like a 10th visit, a birthday week or a regular back after 45 days away, and suggests one from your own list. Nothing reaches the customer until your team presses Give it. Then it shows on their phone and someone brings it to the table.

How do I control what On the House costs?

You choose what you give and what each gesture costs, which moments count, and a weekly limit and budget. On the House starts with at most 10 gestures a week, the same customer no more than once every 30 days and 4 times a year, and no alcohol. tamr also leaves 1 eligible customer in 10 alone, so you can compare return visits.

Which plan includes Customers and On the House?

Every tamr plan builds the customer list and lets customers sign in. Names, numbers, each customer's full history and On the House are part of Pro. See the pricing page for what each plan includes, or book a demo and we will walk you through it on a real menu.

Book a demo and we will show you Customers and On the House on a real menu. Or start free tonight, and your list fills in from the first evening.

Or send us your menu on WhatsApp and it is live today.