Core concepts
Menu, dish, AI waiter, branch, conversation, insight, opportunity, and credits.
A few words show up across your whole dashboard. Learn these once and the rest of tamr reads easily.
Menuwhat customers seeThe digital menu, organized into categories and dishes. You can run several, each draft or published.
Dishmenu itemA single item, with its price, description, allergens, dietary tags, and photo. What the waiter reads to answer questions.
AI waiterthe assistantThe named assistant that answers your customers, in a tone you choose. It learns from your menu and follows your house rules.
BranchlocationA physical location. Menus, waiters, and insights can be scoped to one.
Conversationa chatOne chat between a customer and the waiter. You can read every transcript in full.
Insighta numberSomething tamr surfaces from real activity, like your most-asked dish or busiest hour.
Opportunitya flagSomething tamr flags for you to act on, like a recurring question. You acknowledge, resolve, or dismiss each one.
Creditthe fuelThe unit that powers customer conversations, drawn from your monthly allowance.
How they fit together
You build a menu of dishes, attach an AI waiter to it, and publish it to a branch. Customers scan and start conversations. Those conversations become insights and, when something needs your attention, opportunities. Each conversation draws down credits.
Draft vs published
Customers only ever see published menus and live waiters. Anything in draft is yours to work on privately until it is ready. You will see these two states on menus, waiters, and more.
Related
Was this page helpful?
Last reviewed July 16, 2026