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Tracking pixels

The supported pixels, adding one by ID, and turning them on or off.

Tracking pixels let your own marketing and analytics tools see activity on your menu. Add them under Settings → Advanced → Tracking pixels. Tracking pixels work on Free and Pro.

The Tracking settings in tamr, showing pixel and tag integrations
Settings → Tracking pixels. Paste an ID to turn a tag on.

Supported pixels

  • Meta Pixel (Facebook)
  • Google Analytics 4
  • Google Tag Manager
  • TikTok Pixel
  • Snap Pixel

Add a pixel

  1. 1
    Open Tracking pixels

    Go to Settings → Advanced → Tracking pixels.

  2. 2
    Paste the ID

    Paste the pixel or tag ID from the provider into its field, for example G-XXXXXXXXXX for Google Analytics 4. It saves when you leave the field, and the tag turns on.

  3. 3
    Turn it off

    Clear the field to turn that tag off.

Pixels are for your own tools

These send menu activity to your analytics and ad platforms. tamr's own insights work independently and do not need any pixel.

FAQ

Where do I find my pixel ID?

In the provider's own dashboard, for example your Meta Events Manager or GA4 admin.

Can I run more than one pixel?

Yes. Each tag has its own field and runs independently.

Do I need a pixel to see analytics in tamr?

No. tamr's Insights are built in. Pixels only feed your external tools.

Related

Insights

tamr's own analytics, no pixel required.

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Last reviewed October 14, 2026